Entrepreneurship
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Overview
Subject area
BUS
Catalog Number
54
Course Title
Entrepreneurship
Department(s)
Description
Entrepreneurship is the process of creating value by bringing together a unique combination of resources to exploit an opportunity. The entrepreneurial process consists of (1) identifying and evaluating the business opportunity, (2) developing the business concept and plan, (3) identifying the resources needed, and (4) starting and managing the enterprise. This course is a practical guide to the entrepreneurial process that leads to starting a new business. It is a hands-on, team-based course that will challenge students to apply principles, concepts and frameworks to real world situations. The course activities will include evaluating commercial potential of business ideas and opportunities, researching markets and competition, understanding the importance of patents and copyrights, developing a business plan, learning the process of acquiring resources, avoiding pitfalls, and financing the start-up.
Requisites
028366
Typically Offered
Fall, Spring
Academic Career
Undergraduate
Liberal Arts
No
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Recitation
Hours
3
Course Schedule
Schedule
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